Scope of Service Experience
As Marketing Director for NAI CIR, Nicole is responsible for developing and implementing advertising, public relations, social media marketing, digital marketing, collateral development, property listing marketing materials and event planning. Nicole handles copywriting and art direction, design and production along with the yearly media planning.
- Design and produce collateral materials using Adobe Creative Suite
- Develop and implement advertising plans
- Strategize and activate the day-to-day process of marketing all agent listings
- Generate advertisements for print and web placement
- Work with agents to generate ideas for proposals and offering memorandums
- Maintain media relations
Background & Experience
Nicole has joined NAI CIR, the largest exclusively commercial- industrial real estate firm in Central Pennsylvania as marketing director. Coming from the world of advertising, Nicole spent 4 years developing and implementing creative ad campaigns, for over 200 clients, as an account executive with the Central Penn Business Journal. She has a passion for functional print and digital advertising. Her educational background in graphic design combined with her familiarity with sales and business development, make her an asset to both the agents and the executive team of NAI CIR.
Professional Associations & Designations
Capital Area Marketing Professionals